HelloFresh is known for making home cooking easy and accessible, and we want to show that healthy, flavorful meals can also satisfy those late-night cravings in a way that feels fun, fast, and far from routine. The goal: make healthy feel indulgent.
We created a cinematic, groove-driven social spot that transforms a late-night snack moment into a mini kitchen dance party.
With smooth visuals, upbeat pacing, and a little swagger, the spot shows just how easy it is to whip up something that hits the spot without the guilt.
William Magnuson & Max Perkins
Wrong Brother Productions
William Magnuson