Creation Crate

Creation Crate offers hands-on tech kits that make building electronics approachable and fun. For the holidays, the challenge was to showcase the product as more than just a STEM gift, it needed to feel thoughtful, heartfelt, and perfect for cozy, personal moments during the season.

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Our Approach‍

We crafted a slow, cinematic holiday spot centered on a quiet moment of discovery.

As the camera gently pushes in toward a window, we find a tinkerer in a Santa hat assembling the Creation Crate boombox.

Set to sentimental Christmas music, the spot evokes warmth, focus, and nostalgia, positioning the kit as a gift that creates connection, not just gadgets. It’s a gentle reminder that the best presents are the ones you build yourself.